The Johor Exco has taken a proactive stance to address the state’s environmental condition, prompted by the pressing issue of improper waste disposal and its detrimental impact on our local environment.
Of a special note, the Majlis Perbandaran Kulai (MPKu) has voiced deep concerns about growing waste within the state, warning that unless there is a substantial shift towards recycling and waste reduction, Johor’s landfills are on track to reach full capacity within less than 30 years. This emphasizes the immediate need for concerted efforts to raise awareness about the importance of eco-friendly waste management practices.
A Strategic Partnership For Change
As the Johor Exco embarked on their search for a recycling partner that could help spearhead this eco-friendly revolution, their attention landed on CBH Recycle (M) Sdn Bhd. The choice was clear, as CBH Recycle’s guiding principles seamlessly align with the direction set by the authorities.
What truly sets CBH Recycle apart in this venture is our comprehensive approach to waste management. While many waste collectors specialize in specific materials, CBH Recycle distinguishes itself with our broad offering of waste collection services. Our expertise extends to e-waste handling, a vital aspect of modern recycling efforts.
Following our meeting with Majlis Daerah Kota Tinggi (MDKT), CBH Recycle’s long-standing dream of actively engaging in community-driven recycling efforts has been reignited. With the support of MDKT, we are confident that the campaign’s objectives will transform from mere dreams into tangible realities.
In our commitment to make recycling effortless for residents, we conceived an innovative solution—an essential drop-and-go event where CBH Recycle will play a pivotal role in collecting and recycling household waste. This approach not only streamlines the recycling process but also encourages active participation within the community.
Our approach takes shape through a drive-thru event, specifically designed for the Kota Tinggi community. Here, residents can effortlessly drop off their recyclables while receiving a token of appreciation for their valuable contributions. We have named the event “Drive To Save” to highlight the unique nature of this drive-thru event. It reminds everyone that by participating, you’re not only saving the environment but also saving money while supporting this eco-friendly initiative.
Drive To Save: Community Comes Together For Sustainability
On the 15th of July 2023, the first Drive To Save campaign was successfully held at Laman Tun Sri Lanang. CBH Recycle’s dedicated team was stationed at various points, ready to warmly welcome participants. Meanwhile, the MDKT security personnel played a crucial role in directing traffic to maintain a smooth flow throughout the event.
The event witnessed enthusiastic participation from residents, including hawkers and micro-business owners who were equally passionate about contributing to the cause. Residents traded in various items, such as plastic containers, metal parts, and old clothing for recycling. Meanwhile, hawkers and micro-business owners brought bottles of used cooking oil and carton boxes for responsible disposal.
When asked about their motivation to participate, some participants shared that the environmental impact of improper waste disposal had piqued their interest. They were keen on making a difference, both in terms of environmental sustainability and their community’s well-being. Beyond the remuneration and thoughtful gifts, they were dedicated to making a meaningful impact on the environment and fostering a culture of sustainability within their community.
The Drive To Save campaign marked a significant step towards our shared vision of a cleaner, greener Kota Tinggi. With continued dedication and collaboration, we look forward to many more successful initiatives that benefit both our environment and the vibrant community we serve. Together, we are turning dreams into actions and making a real difference for a sustainable future.